Dame Partnership

Brand Partnership, Curatorial Direction
A curated Track & Feel collaboration that brought Dame Products into the room as a true creative partner.
Project Overview
Track & Feel: Woman to Woman brought Dame Products into Open Invitation's vinyl listening experience as a true partner, a collaboration built around a shared point of view rather than a simple logo placement.
I executed three layers of the partnership: a curated playlist built specifically for the collaboration's tone; a cross-channel interview featuring Open Invitation on Dame's own platforms, extending the brand's reach into Dame's audience rather than only the reverse; and event elevation through gifted products woven directly into the guest experience.
This demonstrates a different skill than Track & Feel alone: executing a multi-dimensional brand partnership end-to-end, curatorial, content, and experiential, for a recognizable consumer brand outside music/culture.
Results
- Sold out with a waitlist — over 100 tickets sold
- Strong attendee enthusiasm around the Dame products specifically, not just the event overall
- Meaningful visibility for Dame in the DC market through the partnership
- Attendee feedback described the night as something their "soul had been overdue for," an intentionally curated night of connection
The Work

Curated Playlist

Cross-Channel Feature on Dame's Substack
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Cross-Channel Feature on Dame's Instagram
